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Archive for May, 2009

New Conversion Rate Optimization Press Release

Wednesday, May 27th, 2009

We are truly proud to announce the launch of our advanced conversion rate optimization services.

Conversion rate optimization is one of the most crucial steps in a successful website marketing campaign. This is the step that capitalizes on the traffic coming to your website generated from all other online marketing strategies and converts those visitors into customers.

We have released a press release to unveil our new advanced services that outlines the importance of conversion rate optimization. Here is a small snippet from the press release:

“Companies that rely solely on driving traffic to their website are essentially putting all their eggs in one basket that has a gaping hole in the bottom.”

You can find the full press release at the following link.

New Conversion Rate Optimization Services Transform Visitors Into Repeat Customers

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Google Launches Search Options

Wednesday, May 13th, 2009

Yesterday Google announced the official launch of Search Options. The main objective of Search Options is to provide searchers with a quick and easy way to refine their results. The impact this new tool will have on website owners will be about the same as Universal Search.

It is now more critical than ever to be sure that you are optimizing your website for Universal Search including video, rss feeds, images, local etc. If you have already began optimizing for universal search the new Search Options feature will not really have that big of an impact on your site, but if you haven’t. It is seriously time to visit our website marketing services page or you and your website will be left in the dust.

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Twitter Search To Become More Relevant

Thursday, May 7th, 2009

There are reports from news.com that the engineers at Twitter are working diligently to improve the relevance of Twitter Search. They are set to incorporate a ranking engine that will have the ability to detect links and the link contents.

In my opinion Twitter search will never be a rival of Google and everyone out there should stop with all the comparisons. With that said, an improved Twitter search with a means of deciphering reputation and Trending topics will greatly benefit the usability for all users.

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Posted in Social Media Marketing | No Comments »

Twitter Launches New Interface

Friday, May 1st, 2009

Twitter has officially launched a brand new interface with some terrific new options. In your sidebar along the right hand see you can now see new options including trending and search topics.

You no longer have to manually type search.twitter.com into the address bar every time you want to conduct a search of Twitter. You can now enter in your search terms right there and also have the convenience of saving those searches.

The great part about the new Twitter Trends option is that “if you are interested” it will shows you what other people are discussing around the Twittersphere.

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Posted in Social Media Marketing | No Comments »